Modding for Many: Black Friday Marketing for Seiko Modders

Modding for Many: Black Friday Marketing for Seiko Modders

There are many holidays in a year, but Black Friday and Cyber Monday are undoubtedly two of the most important for online businesses. If you are a Seiko modder that designs and builds watches for other people for a living, you’ll pick up some marketing tips to increase your customers and sales during this busy season in this post.
November 24, 2021 by Jeremiah A
Head to Head: Seiko Titanium Case Grade 5 vs. Grade 2

Head to Head: Seiko Titanium Case Grade 5 vs. Grade 2

Before the 1970’s, Titanium was almost exclusively used for building airplanes and rocketships (we’re talking NASA) due to its strength and high heat resistance. Today, you will see this metal used in many other items, including but not limited to bicycles, surgeon tools, jewelry, and more. One other industry that Titanium is slowly gaining traction in is the world of horology.

November 22, 2021 by Jeremiah A
Seiko Originals: Did they make the first "smart" watch?

Seiko Originals: Did they make the first "smart" watch?

Seiko has always been an innovator in the watchmaking industry. The '80s in particular has been a fruitful year for the Japanese watch brand, and within this decade they have released a watch that can be considered as the first "smart" watch, many decades before they became popular.
November 05, 2021 by Jeremiah A
The Winners of the Namoki Frankenwatch Contest

The Winners of the Namoki Frankenwatch Contest

Halloween has come and gone, but these mods will haunt us forever. For a fun challenge for Halloween this year, we asked our modfam to create a build with different parts meant for different watches, essentially creating what modders and watch enthusiasts call a Frankenwatch.
November 02, 2021 by Jeremiah A
Why We Mod #10: Ron (@red5watchworks)

Why We Mod #10: Ron (@red5watchworks)

It's been a while since we've had our modder interviews, and in the tenth edition of our Why We Mod series, we figuratively sit down with Ron (@red5watchworks on Instagram), a well-known modder in the space. His work involves custom self-made dials, and a quick scroll through his profile will show you his sharp talent for the craft.
October 30, 2021 by Jeremiah A
Top Watch Collaborations Part 3: High End Watch Collabs

Top Watch Collaborations Part 3: High End Watch Collabs

We tackled Seiko Collabs in Part 1 of this series, and affordable watch collabs in part 2. For the third part of our Top Watch Collaborations series, we focus on a selection of five high-end watch manufacturers. These elite watch brands created some memorable collabs which drove amazing results for the brands that were involved.
October 27, 2021 by Jeremiah A
Magnetized Watches: Symptoms and How to Fix it

Magnetized Watches: Symptoms and How to Fix it

Watches have been an essential tool for us for almost a century and it has improved leaps and bounds within this time. Still, it does not matter how expensive or complicated a watch’s material and structure is made with, there are still enemies it has trouble winning against - magnetism.
October 21, 2021 by Jeremiah A
Top Watch Collaborations Part 2: Affordable Watch Collabs

Top Watch Collaborations Part 2: Affordable Watch Collabs

There’s a misunderstanding that good watches are only made by expensive bands for wealthy people who have a lot of cash to burn – and people with a more reasonable budget are left with sub-standard choices. These cool watch collabs will put that mindset to rest.
October 20, 2021 by Jeremiah A
A Bizarre Build: Namoki Frankenwatch Contest!

A Bizarre Build: Namoki Frankenwatch Contest!

For the purpose of this contest, we refer to a frankenwatch as a watch built with non-matching parts to make something truly peculiar, outlandish, and shocking. Something you would normally never make. Do you have the evil genius to think of a mod that no one else can?
October 15, 2021 by Jeremiah A
Top Watch Collaborations Part 1: Seiko Collabs

Top Watch Collaborations Part 1: Seiko Collabs

Collaborations have become extremely popular with brands from different sectors.

They open new doors and appeal to a new type of customer who would have been difficult to reach with a single brand’s traditional strategy.

Some of these crossovers are super hot – and we are going to jump into Seiko collabs that are worth knowing more about.

October 14, 2021 by Jeremiah A